Unfortunately, for most small business owners, creating a website can feel like just one more odd job. But, they soon realized they have to be online to compete in this fast-paced information age. Since going live with their website and seeing how easy it can be, the feeling of hesitation fleeted. Now, They use their site to communicate directly with their clients, sell products and publish articles.
The bottom line is that every business should at least understand the benefit of creating a website. If, for no other reason, other than there are over 1.7 billion internet users worldwide. What’s more, 75% of users said they purchased something online, according to Plunkett Research, Ltd.
With the amount of people surfing the internet, it’s important to have an online presence. And a website is an easy way to do it. Just in case you’re looking for further proof, let’s consider a few more of the truths about doing business in today’s world.
People turn to the internet for information
Consumers are savvier than ever these days. People put in a lot of time and effort to conduct detailed research before deciding to buy.
Of 3,000 people surveyed, 47% said they are more likely to purchase services or products from a small business with a website, this indicates that people are more willing to trust businesses that have a website – but we will get to that later.
Additionally, putting your business online increases the chance that you will be listed in search sites, Like Google, Yahoo and Bing. This will help people find your business online and direct them to your website or store.
63% of people use the internet as their first resource when looking for a local service or product.
A website could bring more money
Mr. Kapoor. An owner of Untold Homes, Lucknow, recently told Vyas Creation that he saw an increase in business after creating a website. Mr. Kapoor initially used flyers and other printed materials to promote his business, but customers kept asking for his web address. He soon got a successful website developed by us and running.
In the last year, we’ve probably done orders for 500 to 600 people, all contacted through our website” - said, Mr. Kapoor
A website will save you time
We understand the challenges micro businesses face every day. Fortunately, a website can dramatically lighten your load. Your site can tell customers your hours of operation and information on your products and services. You’ll spend more time running your business and less time on the talking about it.
Your Website acts as your own sales team. It’s a place where customers can learn about your company at their convenience. While your store or business isn’t open 24 hours, your website is. This allows customers to find you at any time.
A website will build your credibility
The truth is, with so many customers shopping and searching for information online, without a website, you could get passed by. Simply having a website positions your company as more established and “with it”. Plus, it allows you to give customers a visual sample of your products and services 24 hours a day, 7 days a week.
There is a good chance your competitors probably already have a website, and that’s why you should consider creating your own. And, If they don’t, well, that just gives you yet another advantage over them.
Simply put, you need a website
Bottom line. An online presence gives you an advantage. For some, that will just mean a few more sales. For others, it could add up to a whole lot more. In fact, 44% of small businesses operating a website, now’s the time for your business to get online and distinguish itself from the rest.
Let’s recap on what a website can do for you
- Save your valuable time
- Sell products and possibly increase revenue
- Help customers find you when searching online
- Give your business a professional look and more credibility
Company Websites always do a better job for you
There are a lot of points get cleared now! Hence I would like to recommend some of the best articles written on why having comapny websites rule the business.
Websites Are Vital for Small Businesses - Published on Forbes